Chris Prescher – The Branding Journal https://www.thebrandingjournal.com Branding Strategies, Case Studies, and Resources. Mon, 14 Apr 2025 11:00:06 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.2 /wp-content/uploads/2023/09/cropped-TBJ-Favicon-Black-Whitebackground-80x80.png Chris Prescher – The Branding Journal https://www.thebrandingjournal.com 32 32 Steering the Brand Journey: What To Do When Your Audience Takes the Wheel https://www.thebrandingjournal.com/2025/04/steering-the-brand-journey-when-audience-takes-the-wheel/ https://www.thebrandingjournal.com/2025/04/steering-the-brand-journey-when-audience-takes-the-wheel/#respond Mon, 14 Apr 2025 11:00:04 +0000 https://www.thebrandingjournal.com/?p=177234 https://www.thebrandingjournal.com/2025/04/steering-the-brand-journey-when-audience-takes-the-wheel/feed/ 0 ‘Fail Fast’ with Brand Strategy? Not So Fast! https://www.thebrandingjournal.com/2025/03/fail-fast-with-brand-strategy-not-so-fast/ https://www.thebrandingjournal.com/2025/03/fail-fast-with-brand-strategy-not-so-fast/#respond Mon, 24 Mar 2025 01:00:00 +0000 https://www.thebrandingjournal.com/?p=174119 https://www.thebrandingjournal.com/2025/03/fail-fast-with-brand-strategy-not-so-fast/feed/ 0