News – The Branding Journal https://www.thebrandingjournal.com Branding Strategies, Case Studies, and Resources. Thu, 19 Dec 2024 11:33:18 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.2 /wp-content/uploads/2023/09/cropped-TBJ-Favicon-Black-Whitebackground-80x80.png News – The Branding Journal https://www.thebrandingjournal.com 32 32 From Apple to Etsy: 5 Holiday Campaigns That Show A Focus On Deeper Human Needs https://www.thebrandingjournal.com/2024/12/holiday-campaigns-branding/ https://www.thebrandingjournal.com/2024/12/holiday-campaigns-branding/#respond Thu, 19 Dec 2024 11:24:14 +0000 https://www.thebrandingjournal.com/?p=164952 https://www.thebrandingjournal.com/2024/12/holiday-campaigns-branding/feed/ 0 Chipotle Dips into Beauty: Exploring Co-Branding through a Burrito-Proof Lip Stain https://www.thebrandingjournal.com/2024/09/chipotle-wonderskin-co-branding/ https://www.thebrandingjournal.com/2024/09/chipotle-wonderskin-co-branding/#respond Fri, 20 Sep 2024 07:48:43 +0000 https://www.thebrandingjournal.com/?p=143333 https://www.thebrandingjournal.com/2024/09/chipotle-wonderskin-co-branding/feed/ 0 Reuters Events Launches Strategic Marketing USA https://www.thebrandingjournal.com/2020/10/reuters-strategic-marketing-usa/ https://www.thebrandingjournal.com/2020/10/reuters-strategic-marketing-usa/#comments Mon, 05 Oct 2020 01:31:56 +0000 https://www.thebrandingjournal.com/?p=5026 https://www.thebrandingjournal.com/2020/10/reuters-strategic-marketing-usa/feed/ 1 Coley Porter Bell Bring a New Lease of Life to `Misfits Cider` https://www.thebrandingjournal.com/2017/02/coley-porter-bring-a-new-lease-of-life-to-the-grocer-brand-misfits-cider/ https://www.thebrandingjournal.com/2017/02/coley-porter-bring-a-new-lease-of-life-to-the-grocer-brand-misfits-cider/#comments Wed, 01 Feb 2017 01:29:46 +0000 http://www.thebrandingjournal.com/?p=3207 https://www.thebrandingjournal.com/2017/02/coley-porter-bring-a-new-lease-of-life-to-the-grocer-brand-misfits-cider/feed/ 1 Korean Tourism Organisation Reinvigorate And Refresh The Nation’s Brand https://www.thebrandingjournal.com/2016/11/korean-tourism-organisation-reinvigorate-refresh-nations-brand/ https://www.thebrandingjournal.com/2016/11/korean-tourism-organisation-reinvigorate-refresh-nations-brand/#comments Fri, 25 Nov 2016 04:27:08 +0000 http://www.thebrandingjournal.com/?p=3133 https://www.thebrandingjournal.com/2016/11/korean-tourism-organisation-reinvigorate-refresh-nations-brand/feed/ 1 Contemporary Dance Institution, ODC, Goes For Gold With New Visual Identity https://www.thebrandingjournal.com/2016/11/contemporary-dance-institution-odc-visual-identity/ https://www.thebrandingjournal.com/2016/11/contemporary-dance-institution-odc-visual-identity/#respond Mon, 07 Nov 2016 05:01:55 +0000 http://www.thebrandingjournal.com/?p=3170 https://www.thebrandingjournal.com/2016/11/contemporary-dance-institution-odc-visual-identity/feed/ 0 Absolut Rebrand as Part of Their Global Strategy https://www.thebrandingjournal.com/2016/11/absolut-rebrand-as-part-of-their-global-strategy/ https://www.thebrandingjournal.com/2016/11/absolut-rebrand-as-part-of-their-global-strategy/#respond Thu, 03 Nov 2016 23:02:45 +0000 http://www.thebrandingjournal.com/?p=3103 https://www.thebrandingjournal.com/2016/11/absolut-rebrand-as-part-of-their-global-strategy/feed/ 0 Naming Strategy: When German Brand Brita Decides to Enter the Chinese Market https://www.thebrandingjournal.com/2016/10/naming-strategy-when-german-brand-brita-decides-to-enter-the-chinese-market/ https://www.thebrandingjournal.com/2016/10/naming-strategy-when-german-brand-brita-decides-to-enter-the-chinese-market/#respond Fri, 14 Oct 2016 01:39:40 +0000 http://www.thebrandingjournal.com/?p=3053 https://www.thebrandingjournal.com/2016/10/naming-strategy-when-german-brand-brita-decides-to-enter-the-chinese-market/feed/ 0 Reinvigorating The Brand Story of Tahiti https://www.thebrandingjournal.com/2016/10/reinvigorating-brand-story-tahiti/ https://www.thebrandingjournal.com/2016/10/reinvigorating-brand-story-tahiti/#comments Sun, 09 Oct 2016 16:12:42 +0000 http://www.thebrandingjournal.com/?p=3062 https://www.thebrandingjournal.com/2016/10/reinvigorating-brand-story-tahiti/feed/ 2 Feminine care in China to be brought into the limelight by tampon brand Femme https://www.thebrandingjournal.com/2016/09/feminine-care-china-tampon-brand-femme/ https://www.thebrandingjournal.com/2016/09/feminine-care-china-tampon-brand-femme/#comments Tue, 20 Sep 2016 12:31:55 +0000 http://www.thebrandingjournal.com/?p=3028 https://www.thebrandingjournal.com/2016/09/feminine-care-china-tampon-brand-femme/feed/ 1