Daniel Incandela – The Branding Journal https://www.thebrandingjournal.com Branding Strategies, Case Studies, and Resources. Thu, 12 Jun 2025 12:47:26 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.2 /wp-content/uploads/2023/09/cropped-TBJ-Favicon-Black-Whitebackground-80x80.png Daniel Incandela – The Branding Journal https://www.thebrandingjournal.com 32 32 Mascots in B2B: The Secret Weapon You’re Probably Ignoring https://www.thebrandingjournal.com/2025/06/mascots-b2b-branding-secret-weapon/ https://www.thebrandingjournal.com/2025/06/mascots-b2b-branding-secret-weapon/#respond Mon, 16 Jun 2025 00:30:00 +0000 https://www.thebrandingjournal.com/?p=185704 https://www.thebrandingjournal.com/2025/06/mascots-b2b-branding-secret-weapon/feed/ 0 The Strategic Advantage of a Messaging House for Your Brand https://www.thebrandingjournal.com/2025/03/the-strategic-advantage-of-a-messaging-house-for-your-brand/ https://www.thebrandingjournal.com/2025/03/the-strategic-advantage-of-a-messaging-house-for-your-brand/#respond Mon, 10 Mar 2025 10:22:23 +0000 https://www.thebrandingjournal.com/?p=174036 https://www.thebrandingjournal.com/2025/03/the-strategic-advantage-of-a-messaging-house-for-your-brand/feed/ 0 5 Ways to Break Free From Boring B2B Branding https://www.thebrandingjournal.com/2025/02/5-ways-to-break-free-from-boring-b2b-branding/ https://www.thebrandingjournal.com/2025/02/5-ways-to-break-free-from-boring-b2b-branding/#comments Mon, 17 Feb 2025 16:32:18 +0000 https://www.thebrandingjournal.com/?p=171657 https://www.thebrandingjournal.com/2025/02/5-ways-to-break-free-from-boring-b2b-branding/feed/ 1