Comments on: Finding Your Brand Purpose: Why Is Your Brand Here? https://www.thebrandingjournal.com/2016/06/brand-purpose/ Branding Strategies, Case Studies, and Resources. Wed, 22 May 2024 13:51:17 +0000 hourly 1 https://wordpress.org/?v=6.8.2 By: Bryan Philips https://www.thebrandingjournal.com/2016/06/brand-purpose/#comment-20883 Thu, 22 Oct 2020 11:37:28 +0000 http://www.thebrandingjournal.com/?p=2591#comment-20883 Great article and still so relevant. So many companies gloss over brand and rush into developing a go-to-market strategy.

]]> By: Marion https://www.thebrandingjournal.com/2016/06/brand-purpose/#comment-12602 Wed, 26 Oct 2016 13:18:07 +0000 http://www.thebrandingjournal.com/?p=2591#comment-12602 In reply to Laura.

Thanks Laura for spotting the mistake! We’ve just fixed the image. Have a great day.

]]> By: Laura https://www.thebrandingjournal.com/2016/06/brand-purpose/#comment-12601 Fri, 21 Oct 2016 15:11:49 +0000 http://www.thebrandingjournal.com/?p=2591#comment-12601 Good article. I would just correct second brand purpose : that’s not Starbucks, it should be Nike :)

]]> By: Narayan Yaduvanshi https://www.thebrandingjournal.com/2016/06/brand-purpose/#comment-12595 Thu, 11 Aug 2016 07:25:42 +0000 http://www.thebrandingjournal.com/?p=2591#comment-12595 For me brand is not a succcess until the noun becomes verb. for eg : google

]]> By: Marion https://www.thebrandingjournal.com/2016/06/brand-purpose/#comment-12594 Sun, 07 Aug 2016 17:08:50 +0000 http://www.thebrandingjournal.com/?p=2591#comment-12594 In reply to TechShlok.

Glad you enjoyed it! :)

]]> By: TechShlok https://www.thebrandingjournal.com/2016/06/brand-purpose/#comment-12593 Sat, 06 Aug 2016 06:11:35 +0000 http://www.thebrandingjournal.com/?p=2591#comment-12593 Great help for understanding about Branding . Thank you !!

]]> By: Marion https://www.thebrandingjournal.com/2016/06/brand-purpose/#comment-12587 Sat, 09 Jul 2016 15:16:26 +0000 http://www.thebrandingjournal.com/?p=2591#comment-12587 In reply to Cristian.

Thank you for sharing the article Cristian! Very interesting too. Have a great day!

]]> By: Cristian https://www.thebrandingjournal.com/2016/06/brand-purpose/#comment-12586 Sat, 09 Jul 2016 10:56:03 +0000 http://www.thebrandingjournal.com/?p=2591#comment-12586 Cool & pragmatic!… Thank you Marion…

If you allow me, I would like to suggest you to read some posts from Allegro 234 (a B Corp certified crafted branding company), specifically: “En route to brands with purpose” – https://allegro234.net/route-to-brands-with-purpose/

Hope you find it as interesting as I I’ve found your post! :)

]]> By: Marion https://www.thebrandingjournal.com/2016/06/brand-purpose/#comment-12585 Thu, 30 Jun 2016 13:31:09 +0000 http://www.thebrandingjournal.com/?p=2591#comment-12585 In reply to Fagnum.

Thank you! Very happy that it helps!

]]> By: Fagnum https://www.thebrandingjournal.com/2016/06/brand-purpose/#comment-12584 Thu, 30 Jun 2016 11:45:29 +0000 http://www.thebrandingjournal.com/?p=2591#comment-12584 A very good article on Branding. Good learning for my startup.

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