Comments on: Mass Appeal: How the Pope Is Leading The World’s Most Successful Rebranding Campaign https://www.thebrandingjournal.com/2015/09/mass-appeal-how-the-pope-is-leading-the-worlds-most-successful-rebranding-campaign/ Branding Strategies, Case Studies, and Resources. Sun, 27 Sep 2015 23:26:03 +0000 hourly 1 https://wordpress.org/?v=6.8.2 By: Tina Parker https://www.thebrandingjournal.com/2015/09/mass-appeal-how-the-pope-is-leading-the-worlds-most-successful-rebranding-campaign/#comment-12525 Sun, 27 Sep 2015 23:26:03 +0000 http://www.thebrandingjournal.com/?p=1540#comment-12525 Great article. Yeah … Pope Francis has a GREAT Challenge.

Thanks Gabe.

]]> By: John Pearson https://www.thebrandingjournal.com/2015/09/mass-appeal-how-the-pope-is-leading-the-worlds-most-successful-rebranding-campaign/#comment-12524 Wed, 23 Sep 2015 18:17:48 +0000 http://www.thebrandingjournal.com/?p=1540#comment-12524 I love this article. The pope is managing a 2000+ year old business and went thru many turn-arounds, relocations, mergers, spin-offs, etc … and now it re-branding time!

So next time I visit one of their branches (aka my local church) I will see things differently.

Thanks Gabe for this original article!

]]> By: Marge schiller https://www.thebrandingjournal.com/2015/09/mass-appeal-how-the-pope-is-leading-the-worlds-most-successful-rebranding-campaign/#comment-12523 Tue, 22 Sep 2015 13:21:39 +0000 http://www.thebrandingjournal.com/?p=1540#comment-12523 Succinct pithy and useful compilation of information written in an engaging way.

]]> By: Harvey Fenigsohn https://www.thebrandingjournal.com/2015/09/mass-appeal-how-the-pope-is-leading-the-worlds-most-successful-rebranding-campaign/#comment-12522 Tue, 22 Sep 2015 02:14:48 +0000 http://www.thebrandingjournal.com/?p=1540#comment-12522 Gabe,
Great blog … El Papa should hire you to burnish his brand now that you understand so well how it’s done!
H. F.

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